Sell-side IR written directly for a KOSDAQ-listed company
We reviewed a sale as the next step for a business we held. Using an advisory firm meant certain costs and uncertain results.
- We first analyzed the strengths and weaknesses of the acquisition target, then mapped where our business fills those weaknesses
- I wrote the IR myself using comparable company valuation based on the market caps of listed peers
- Pitched the executive team directly and handled roughly six months of due diligence
- Advanced to executive review at a KOSDAQ-listed company · due diligence completed
- Separately, I ran 3 M&A deals end to end myself: target sourcing → due diligence → valuation and terms → contract → PMI
- This experience became the basis for “what acquirers and investors actually look at” in IR coaching
Valuation is not a negotiating chip — it is the argument the other side has to take to their board. The job is not proving what your company is worth; it is giving them the reason they can justify that number.
