투자자를 소개해 주시나요

준비가 됐다고 판단되면 연결합니다. 다만 소개가 목적인 과제로는 받지 않습니다. 한 번 부정적으로 각인되면 그 투자사는 당분간 다시 못 갑니다.

정부지원사업 대면평가도 되나요

됩니다. 4개 부처 평가위원으로 심사석에 앉아 온 관점에서 봅니다. 심사표가 무엇을 보는지가 출발점입니다.

덱을 대신 써 주시나요

구조와 논리는 같이 짜지만 문장은 대표가 씁니다. 대신 쓴 덱은 질문이 들어오는 순간 무너집니다.

Fundraising and IR coaching | Younsub Jung consulting

Overview

Fundraising · IR coaching

Audience Companies preparing for investment or government programs Format Intensive coachingDeliverables IR deck · Business plan · Pitch rehearsal

Request an intro call →

“I have run IR again and again with nothing to show for it.”
Companies preparing for investment or government programs

Plenty of people will fix up your IR materials. The problem is that most of them have never sat in the reviewer's seat. A neatly polished deck and a deck that does not get rejected are two different things.

I see it from the vantage point of having reviewed business plans as an evaluation committee member for four ministries, raised Korea Fund of Funds investment as a founder, and personally written a sale IR addressed to a listed company.

Scope

What we cover

We confirm the scope in the intro call

01IR덱 12장 재구성, 각 장이 어느 부결 사유를 막는가

02사업계획서, 심사표 기준으로 자가 점검

03Valuation logic and the term sheet clauses to watch

04Anticipated questions and the arguments that answer them

05피칭 리허설, 5분 · 10분 두 벌

Deliverables

What you take away

What you hold in your hands when the project ends

IR deck rebuild

Rebuild it as 12 slides and mark which rejection reason each slide blocks

Business plan self-check sheet

A sheet for scoring yourself now against the evaluation rubric

Expected questions · Defense logic

In the order the questions actually come at investment committees and in-person evaluations

Pitch rehearsal

Two versions, 5 min · 10 min. Recorded and reviewed together

Fit

When it fits, and when it does not

This is when to reach out

You have pitched several times but never get to a second meeting
When a Demo Day, competition, or in-person evaluation is scheduled within a month
When you don't know how to build the rationale for your valuation

In these cases I recommend a different approach

덱 디자인을 예쁘게 만들어 줄 사람을 찾는 경우, 디자인은 부결 사유가 아닙니다
투자자를 소개받는 것 자체가 목적인 경우, 준비가 안 된 상태의 소개는 카드를 태웁니다

For

Who this is for

Who

Teams preparing a seed to pre-A round

Who

Companies with a Demo Day or pitch competition coming up

Who

Teams preparing for the in-person evaluation of a government support program

Cases

Results from this approach

All cases →

C-03 Growth Strategy Dental Medical Devices 2023 · Gyeonggi Province · Lead PM

A medical device company with a finished product but blocked on both mass-production design and sales channels

They had made it to a prototype but had no one to do the mass-production design, and cash was running down in the meantime. Even the founder had not decided whether to solve sales channels or design first.

What I did

We created a technical touchpoint with a large manufacturer that had design capability and connected them as a joint design engagement
We built the Demo Day panel from five VC · CVC · retail practitioners so that the review itself became a sales opportunity
Rewrote the IR materials from “technology explanation” to “post-mass-production cost and sales channels”

Results

Started joint design of an automatic impression material injector with a large manufacturer
Demo Day 1st place
Led afterwards to a separate open innovation program with the same corporate

What we learned here

A bottleneck in an early-stage company is usually two problems tangled together. Often just setting the order — which one to untie first — is enough for the rest to follow.

Growth Strategy Consulting →Fundraising · IR Coaching →

C-04 Policy Advisory Korean Medicine · Bio 2025 · Ministry of Health and Welfare · Lead PM

An industry where no one knew which of the 33 companies was missing what

The support programs ran every year, but there was no data on which company was stuck at which stage. So the same training was being given to everyone, every time.

What I did

A full survey of 33 companies → baseline diagnostics for 16 turned the bottleneck at each stage into data
Based on the diagnosis, we individually assigned two or more 1:1 consulting sessions to 13 companies
We invited four investment firms not as judges but as investment reviewers, so the pitches led to actual review

Results

IR pitches by 4 companies · Follow-up review with 4 VCs
1 company: Minister of Health and Welfare Award (natural-product pharmaceuticals)
Stage-by-stage bottleneck data for the whole industry, left as the basis for next year's program design

What we learned here

Support programs fail to leave results not because the budget is small. It is because the selection criteria and the performance metrics are looking at different things.

Public-Sector Policy Advisory · Program Design →Fundraising · IR Coaching →

C-06 Investment · M&A M&A · Valuation 2025 · In-house business · Directly executed

Sell-side IR written directly for a KOSDAQ-listed company

We reviewed a sale as the next step for a business we held. Using an advisory firm meant certain costs and uncertain results.

What I did

We first analyzed the strengths and weaknesses of the acquisition target, then mapped where our business fills those weaknesses
I wrote the IR myself using comparable company valuation based on the market caps of listed peers
Pitched the executive team directly and handled roughly six months of due diligence

Results

Advanced to executive review at a KOSDAQ-listed company · due diligence completed
Separately, I ran 3 M&A deals end to end myself: target sourcing → due diligence → valuation and terms → contract → PMI
This experience became the basis for “what acquirers and investors actually look at” in IR coaching

What we learned here

Valuation is not a negotiating chip — it is the argument the other side has to take to their board. The job is not proving what your company is worth; it is giving them the reason they can justify that number.

Fundraising · IR Coaching →Part-time C-Level · Retained Advisory →

C-08 Founding · Fundraising Team building platform 2016– · BeginMate Inc. · Founder

A platform I built myself and raised money for myself

“I can’t find people to build with” — I hit that problem myself first. This is not someone else’s case study; it is a stretch I went through.

What I did

2 patents registered for a team formation system and a project transaction service
Secured Venture Business, Inno-Biz and corporate R&D center certifications
Raised investment from a fund backed by the Korea Fund of Funds, Ministry of SMEs and Startups (2019)

Results

국내외 15,000여 개사 이용 · 회원 40,000 members
누적 팀빌딩 매칭 8,000건
직·간접 투자 15개사 중 코스닥 상장 엑싯 2건

What we learned here

Advice from someone who has raised money is different from advice from someone who hasn't. Whether you've heard the rejection reasons first-hand is the whole of IR coaching.

Platform metrics are BeginMate internal data, as of 2026.08

1:1 startup mentoring →Fundraising · IR coaching →

FAQ

Frequently Asked Questions

Ask more →

Do you introduce investors

I make the introduction when I judge you are ready. But I don’t take on engagements whose purpose is the introduction itself. Once you leave a negative impression, that fund is off the table for a while.

Can you cover in-person evaluations for government support programs?

Yes. I look at it from the seat of an evaluation committee member for four ministries. The starting point is what the scoring sheet is looking for.

Do you write the deck for us

We build the structure and the logic together, but the founder writes the sentences. A deck written by someone else collapses the moment a question comes.

Process

How it works

Details →

01 · Diagnosis

Diagnostics

Using your current materials and a 30-minute intro call, we define whether the bottleneck right now is the team, the business model, or funding.

Duration 30-minute intro callParticipants Founder + 1 team memberDeliverable Diagnostic summary

02 · Design

Design

Based on your target date and resources, I propose an execution plan setting the number of sessions, the deliverables and the owners.

Timeline 3–5 days after the interviewParticipants CEO or decision makerOutputs Execution proposal

03 · Execution

Execution

Every session ends with what to do over the next two weeks. Document reviews and pitch rehearsals also run between sessions.

Cadence Sessions every two weeksParticipants CEO + working-level leadOutputs Action items · Document review

04 · Connection

Connections

Through institutional and investor networks, we connect you to investment review, large-corporate PoCs and hiring.

Timing Ongoing, even after the project endsScope Investors · large enterprises · hiringDeliverables Introductions and follow-up support

Track record

투자유치 · IR 코칭 관련해 실제로 한 일

기관이 위촉했거나 실제로 수행한 기록입니다. 연도 · 기관 · 과제명을 그대로 싣습니다.

Full track record →

2024총괄관악S밸리 데모데이 · 오픈이노베이션서울특별시 관악구수행

2024멘토링인천 콘텐츠기업 액셀러레이팅 지원인천테크노파크진행

2023총괄관악S밸리 데모데이 행사 운영서울특별시 관악구수행

2023심사관악S밸리 데모데이서울특별시 관악구위촉

2022강의한양대학교 청년창업 특강한양대학교진행

2022강의대구 특구 액셀러레이팅 지원사업 역량강화 교육대구연구개발특구 · 킹슬리벤처스진행

2022강의이노폴리스캠퍼스 START-UP 프로그램한양대학교 산학협력단진행

2022멘토링관악S밸리 스타트업 네트워킹 데이서울특별시 관악구진행

이 주제로만 모두 28건입니다. 나머지는 수행 실적 원장에 연도별로 다 적어 두었습니다.

Other

Other formats

All Services →

↗S-01 · Mentoring

1:1 Startup Mentoring

We start by defining whether what is stuck is the team, the business model, or funding. Delivered as session-by-session engagements.

For Aspiring founders · early-stage teamsSession-by-session

↗S-02 · Growth Strategy

Growth Strategy Consulting

We rebuild the business model, the organizational and HR structure, and the funding roadmap on a project basis.

Audience Startup founders · ExecutivesProject-based · 4–8 weeks standard

↗S-04 · Fractional C-Level

Part-Time C-Level · Resident Advisor

The agreed hours are spent inside the company. It is a seat that takes responsibility for execution, not advice.

For Growth-stage companies with a C-Level gapMonthly · ongoing participation

↗S-05 · Public Advisory

Public-sector policy advisory · Program design

I design accelerator programs, competitions, and Demo Days so that results remain.

For Public institutions · local governments · universitiesAnnual contracts · advisory · evaluation

Fundraising · IR coaching

Fundraising · IR coaching

What we cover

What you take away

IR deck rebuild

Business plan self-check sheet

Expected questions · Defense logic

Pitch rehearsal

When it fits, and when it does not

This is when to reach out

In these cases I recommend a different approach

Who this is for

Teams preparing a seed to pre-A round

Companies with a Demo Day or pitch competition coming up

Teams preparing for the in-person evaluation of a government support program

Results from this approach

A medical device company with a finished product but blocked on both mass-production design and sales channels

An industry where no one knew which of the 33 companies was missing what

Sell-side IR written directly for a KOSDAQ-listed company

A platform I built myself and raised money for myself

Frequently Asked Questions

How it works

Diagnostics

Design

Execution

Connections

투자유치 · IR 코칭 관련해 실제로 한 일

Other formats

1:1 Startup Mentoring

Growth Strategy Consulting

Part-Time C-Level · Resident Advisor

Public-sector policy advisory · Program design

Need a lecture or advisory?Tell me now.

Need a lecture or advisory?
Tell me now.